Use this page to brainstorm, add ideas, and make them ready for the council and other teams to look at before publication.
Create a new page link here for a new topic, and let the [mailing list] know.
- 1 Sandbox topics
- 1.1 List of websites for publicising releases
- 1.2 Mageia 2 release texts
- 1.2.1 Blog post
- 1.2.2 Website release page
- 1.2.3 Press release
- 1.2.4 Thanks page
- 1.3 Mageia Style Document
- 1.4 Publicising plans for Mageia 2
- 2 Mageia Style Document Draft started 13-June-2011
- 3 Mageia 2 Release
- 4 Marketing Plan
- 5 Market Analysis
- 6 Spreading the word
List of websites for publicising releases
Please add URLs and explanations of who they are, contact info and language to use, 1 per line
- http://lwn.net/ EN see site
- http://lxer.com/ EN see site
- http://www.tuxmachines.org/ EN see site
- https://www.linux.com/news EN see site
- http://www.linuxtoday.com/ EN see site
- http://ostatic.com/ EN see site
- http://www.h-online.com/ EN see site
- http://www.afterdawn.com/news/submit.cfm EN see site
- http://distrowatch.com/weekly.php EN see site
- http://www.fayerwayer.com/ ES. Technology blog for Latin America and Spain.
- http://linuxfr.org/ FR see site
- http://mato78.com/uutiset/linux FI see site
Mageia 2 release texts
Please add your ideas for release texts here
Please update the Framapad before making changes here
Add your text for the release blog post here. Check the release post for Mageia 1 to see what we need to include - links to the download page, links to release notes, links to wiki page about the release...
We're editing an Framapad here: https://mypads.framapad.org/mypads/?/mypads/group/mageia-atelier-v7b2m7c1/view - come over and join the fun!
Our baby's growing up: Mageia 2 is here
We're the Mageia community, and we're very happy to announce the release of Mageia 2!
We've had a great time building our community and our new release, and we hope you enjoy using it as much as we enjoyed making it.
You can get started right now - see what's available, choose your version and download it from <link>
To find out more about Mageia 2 - what's new and what's going on in the Mageia community - read on:
What's new in Mageia 2?
Mageia 2 is a completely new release. To see what's inside, you can check the Release Notes <link>.
You can also take a look at the list of packages upgraded from Mageia 1, by checking the Mageia Apps Database <applications: http://mageia.madb.org/package/comparison/withrelease/2> <all updated packages: http://mageia.madb.org/package/comparison/application/0/withrelease/2>
Why would you choose Mageia?
Mageia 2 is built from the best Free and Open Source software with a constantly expanding choice of apps - there is something for everyone's taste.
Here are some of the nice things included in Mageia 2. For more information, check the complete list<link>:
- KDE 4.8.2
- KDE 4.8.2 SC, the current release of the popular KDE desktop
- razorqt 0.4.1
- The latest release of the new lightweight Qt desktop
- GNOME 3.4.1
- XFCE 4.8.3
- Digikam 2.6
- The latest release of the leading photograph management system
- VLC 2.0.1
- The latest version of the popular do it all media player
- Flash Player Plugin 11.2
- Up to date and secure version of Adobe's popular web content providor
- Easy installer for this common VOIP client
- Firefox ESR 10
- Long Term Support version of the Firefox Browser
- Chromium Browser 18
- Google's latest offering in the web browser market
- GIMP 2.8
- Featuring the all new single window interface
- Amarok 2.5
- Popular media player written in Qt
Mageia is a community as well as a distribution. This means that you can be part of the teams putting your distro together; your voice is welcome as we work out where Mageia is going and how we're getting there.
Our community is made up of all sorts of people, of all sorts of backgrounds, nationalities, ages and interests. We welcome new people every day - if you'd like to join us, look here: https://wiki.mageia.org/en/Contributing
Mageia teams have a wide variety of responsibilities - there's something for everyone's CV! Translation, packaging, documentation, marketing, artwork - whatever your interest, you can follow it and add it to your résumé.
Mageia is global - Mageia people come from all over the world, in all sorts of languages. Check the wiki https://wiki.mageia.org/en/Working_with_local_communities for people from your part of the world, or join one of the Translation teams.
Mageia is all about communicating. We talk together on IRC, on the forums, on the wiki, on mailing lists; we meet often, and we welcome your feedback on Facebook, Google+, Twitter, Identi.ca, Diaspora...
We're a community distribution and we're very happy for companies to be part of our community - using Mageia, hosting a mirror, OEM installation ; you name it, there's a way for a company to use Mageia to do it. We'll even credit you: https://wiki.mageia.org/en/Commercial_vendors
Join us and be part of making your software the way you want it!
Mageia's bug reporting system is open to everyone, as are the mailing lists and community support, making it easier for you to have your voice heard.
Nice New Clothes
Not only has the look of the Mageia been updated, but the appearance of applications has been unified, giving a smoother appearance regardless of desktop.
Who are we?
Credits go here<link>
Website release page
There will be more info here shortly about what's needed - the website is being redesigned. See rda's latest post to the lists about it.
We are pleased to announce the release of Mageia 2, a 100% community-driven Linux distribution with users and contributors from many countries.
Mageia 2 has been released today (May 22nd) and is now available for download from the Mageia website, www.mageia.org.
The Mageia blog announcement says: "We're the Mageia community, and we're very happy to announce the release of Mageia 2! We've had a great time building our community and our new release, and we hope you enjoy using it as much as we enjoyed making it."
Mageia has featured in the 10 Major Distributions list at Distrowatch since soon after the release of Mageia 1 on June 1st 2011, and has grown steadily in popularity since its initial release. The distribution's popularity has moved closer to #1 since Mageia 1, and is currently standing at #3.
Read the release announcement here <link to blog post>, and the release notes (https://wiki.mageia.org/en/Mageia_2_Release_Notes) for the full information on what is included.
Mageia has Live CDs, install DVDs and a netinstall CD, and is available in various languages for easy download, from FTP, HTTP, or torrents. Version choice and download links are available here: http://www.mageia.org/2/.
Mageia is supported by a nonprofit organisation, managed by a Board, governed by a Council of recognized and elected contributors, made up of teams of international contributors from many different parts of the world.
Our work adds to the excellent work of the wider Linux and Free Software ecosystem. Our goal is to provide a high quality, stable, reliable and enjoyable Linux distribution user experience, for regular users, developers, and businesses.
Contact information: www.mageia.org, firstname.lastname@example.org
We did this for Mageia 1, and it needs to be linked to from the release page.
Mageia Style Document
This has two parts: colour palette and the visual style which includes layouts, fonts, use of colour, use of logos, anything that will contribute to the Mageia Visual Style.
For ideas about Branding and Style, check out the links here:
Publicising plans for Mageia 2
- Ideas go here - we can incorporate them into the plan below
As we encompass marketing we should be looking at this as an idea for generating sponsorship from universities (Hopefully who will use Mageia or who use Linux already) that is linked to I.T. studies maybe? But also from companies, some linux ditros (Such as Gentoo) have sponsorship from Nvidia and ATi. We could look at any way of gaining some level of sponsorship or endorsements to help further future projects. Also in this would be conferences, maybe get this going whilst we have momentum to do that, conferences to promote Mageia or Mageia development, discuss ideas and introduce a wider audience to Mageia, perhaps focussing on it being an annual event, bring in speakers to discuss linux based topics.
Mageia Style Document Draft started 13-June-2011
NB: this document is being built by the Artwork team as of Dec-2011
- now being done by artwork
Colours to be specified in RGB, CMYK, Pantone, HTML
Proportions of each colour to be used on a web page, document or other readable instrument
Proportions of each colour to be used on posters, kakemonos, CD covers splash screens, backgrounds, installers etc.
Fonts to be used:
Must be Free font, font to be specified
Use of the Mageia Logo
Which colour(s) may be used
Must the name be used with the logo every time?
Specify when the logo may be used by itself
Specify when permission to use the logo is required
Specify licensing of the logo artwork: CC-By-SA
Layout of documents
Also website & promotional material
Fonts and font sizes
Use of White space, readability
Use of colour
Artwork and Themes
Colour Palette - what to start from when designing a Theme or Artwork
Splash Screens and Backgrounds
Mageia 2 Release
Marketing, Communicating and Publicising
- Planning the tasks by importance and getting the Marcom roadmap and milestones in place
- getting the look and feel right, identifying who we're talking to
- working with Artwork and i18n teams to get the Style right
- discussing with the entire Mageia community to help identify where the outreach has to go
- Doing the writing: for website, blog, announcements, posters, banners
- First draft documents in English, work with i18n to produce in all possible languages
- timelines and deadlines for particular kinds of writing
- Establishing contacts and keeping ourselves in the public eye
- Work with i18n team to identify potential places to put publicity in each country where we have translator groups
- Reaching out to
- press: Linux community magazines and news sites, mainstream media (business, indivduals, developers, end users, education)
- User Groups
- work with dev team and community to identify what we have that each group would like
- communicate to each group what we have
- extend a welcome to new user communities
These are all the elements of the Mageia Marketing Plan. From these we should be able to develop a coherent development plan to assist the project in the long and medium term, and to help the Marcom team to keep track of what needs to be done.
- Our values (already done): beliefs that are shared among the stakeholders of an organization. Values drive an organization's culture and priorities and provide a framework in which decisions are made.
- Our Vision: Vision is a long-term view, sometimes describing how the organization would like the world to be in which it operates. It defines the way Mageia will look in the future.
- Our Mission: defines the fundamental purpose of an organization or an enterprise, succinctly describing why it exists and what it does to achieve its Vision. It describes what Mageia must do in a mid-term horizont in order to pursuit the Vision.
- Market Analysis: in order to develop a good strategy, it's important to make an analysis of the organization and its environment (as it is at the moment and how it may develop in the future). The analysis has to be executed at an internal level as well as an external level to identify all opportunities and threats of the external environment as well as the strengths and weaknesses of the organization.
- Long Term Strategy (Our Code of Conduct must be considered): A combination of the ends (goals) for which the firm is striving and the means (policies) by which it is seeking to get there. The strategy can be called “roadmap”, that is the path chosen to plow towards the end vision.
- Our Resources: The means (money, human power) that the organisation can use to reach the goals defined in the Strategy and in the Vision.
- Mid-term Action Plan: A mid-term action plan set the goals to reach in about one year horizont. In this document we must focus our interest to the areas that are crucials to pursuit the Long Term Strategy, that need still more attention and work.
- Short-term Action Plan: it follows the mid-term action plan and it defines, considering the limited amount of resources, the immediate priorities of the project.
Linux Market share is very limited. We can use this potential to increase our user base (understanding the reasons why Linux is adopted by a small group of OS users).
It can be done by having a possible choice between the various groups in the desktop selection window, below the desktop previews (during the install)
- New users
- Young Families: need security softs. and easily configurable
- Developers: make sure that the developer tools are present, in particular those needed to feed into Cauldron
Targeting multiple markets
It can be done by having targeted package groups that can be selectable at install.
- Education - home - teacher - academic
- Music Video (+ TV/online streaming)
- Audio/Video editing
- Visually impaired users (Braille (brltty), speech output (orca etc.), magnification)
- Full server
- Home mini-server
- Communications (telephony)
Add your ideas here!
Spreading the word
Thanks to wobo for the suggestions
Communication consists of two parts:
- compiling, publishing
Compiling & Publishing
In general news and information could be compiled by everybody who feels the need that something should be communicated to the community / the outer world. depending on the target (general or local) the text could then be published by a local team (not yet implemented) or sent to the admins of the English blog and/or website (or marketing or communication).
The official news and informations should be compiled (or suggested to and then compiled) and published by the admins / team leaders. The main part should be done by the marketing/communication team.
Publishing can be done in 4 ways:
- as it is now, by publishing a blog post - the bot notices the translators who will do the localized publishing.
- on the website, a system for publishing and localization will be implemented by webteam
- in the forum in an announcement section - to be implemented. Here I suggest that we do as in the blog: announcements of general interest should be announced in the English (main) forum and translated to local forums by the respective forum admins (a ml for such forum/local_community admins would be nice)
- through a regular newsletter - compiled by a small team who will pick up official news but also local news of general interest, sent in by the local communities. (a subscription form on the website would be nice).
We will need a policy about what is official news, what is of general interest (not a strict code but rather a short guide).
We already have the basic set which is needed for spreading: the language teams of the translators. Adding to that will be the local communities.
Each bit of information which is published should be spread. spreading inside the Mageia platforms is described above.
Local communities and translation teams should set up a list of local
- news portals
- linux (general) forums
- media contacts (editors of news sites and print press, radio, etc.)
Whenever news are published by Mageia these news should be sent to these contacts in their language.
Reviews: All local language teams and communities should offer articles (especially reviews after release) to the editors of related magazines. This way we can be sure that reviews are authored by people who know the stuff they are writing about. Needless to say that such reviews and article should be on the point, objective and in no way some fan boy effort.